Few magazines can truly claim to be international, but Wallpaper*
is one of those. Started by former journalist, turned international style watcher, Tyler Brûlé, it enjoyed worldwide fame upon launch. Later taken over by Time Inc. with a new editor and creative director, Tony Chambers. Chambers then hired Barnes to give the magazine a unique typographic identity. At a time when old style serif typefaces were rarely used as display faces, particularly in a modern design magazine, Big Caslon
, designed by Matthew Carter was introduced. As part of this Carter designed an italic with swash variants that became a key part of the identity. To complement this, Amplitude
, designed by Christian Schwartz, also made its first appearance in a publication.
In February 2007 Barnes was asked to design the cover of the ‘Best’ issue opposite.